Senior Marketing Analyst – £50K-£55K + bens – SB/2226

Posted 2 months ago

Job Features

Job CategoryData Analysis, Data and CRM, Digital
Salary£50K-£55K + bens
Job RefSB/2226

Job Description

This is a great CRM agency with a range of fabulous clients across a variety of sectors.

In this role you will work within the analysis team to deliver marketing analytics and insight.

This is a tight knit team that all works together and offers a really good environment to thrive in.  

  • You will design, deliver and present customer analysis
  • You will deliver statistical models such as segmentations, plus regression and other propensity models
  • You will turn analytics output into actionable insight that can be understood by the less technically minded.
  • You will present analysis to internal and external clients
  • You will also work with other parts of the agency to develop analytic propositions

Skills & Experience required:

  • Hands on analysis experience within a marketing environment including customer segmentation, predictive analysis, campaign targeting, and response analysis
  • In depth knowledge WPS or SAS or SPSS, plus SQL
  • The ability to translate technical analytics into easy to understand marketing information that informs clients
  • Experience creating visual reports e.g. Tableau.
  • An inquisitive mind, a team player and a passion for data
  • Experience of campaign management tools such as Adobe Campaign, Siebel, Alterian etc would be beneficial but this is not essential, as would experience of Python or R

The salary for this Data Analyst role is between £50K and £55K

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