SB/2422 | Marketing Analyst | London | £28K-£40K + bens

London, Outside London
Posted 2 weeks ago

Job Features

Job CategoryData Analysis, Data and CRM, Planning & Strategy

Job Description

Love data analysis and marketing? If you are a Data Analyst with some marketing experience this role at a marketing agency could be perfect for you. The client will look at either a junior analyst or someone with a few years’ experience under their belt.

This agency is one of my favourites – they are a bunch of great people who work collaboratively helping each other and producing outstanding work for their clients. Their team is growing and therefore they need a new member to join the team in this data analytics role. This is a tight knit team that all works together and will offer further training in the role.

Data Analyst / Marketing Analyst / CRM Analyst – The role

  • You will work with a range of clients – a major one being in the FMCG sector.
  • You will analysis data for marketing campaigns and provide analysis that helps clients make informed decisions on future marketing activity.
  • You will deliver statistical models such as segmentations, plus regression and other propensity models.

Data Analyst / Marketing Analyst / CRM Analyst – Experience required

  • Hands on analysis experience within a marketing environment including customer segmentation, predictive analysis, campaign targeting, and response analysis.
  • The ability to translate technical analytics into easy-to-understand marketing information that informs clients.
  • Experience in one or more of main analysis tools: –  R, SAS, SPSS, SQL or Advanced Excel
  • Experience using dashboarding tools such as Power Bi or Tableau
  • Experience within Direct Marketing / CRM from either client or agency side
  • Understanding of relational databases, and Single Customer View creation 
  • An interest in marketing and consumer behavior 
  • A fun, approachable personality, comfortable in a small, but growing team environment. (This is a small team but part of a large international agency.)

The salary for this Data Analyst role is between £28K and £40K depending on experience.

The role can be London or Gloucester based and for either location there is flexibility to part work from home.

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