Marketing Data Analyst 3 month FTC – £40-£50k per annum pro rata – SB/2214

Posted 2 weeks ago

Job Features

Job CategoryData Analysis
Salary£40-£50k per annum pro rata
Job RefSB/2214

Job Description

We are looking for an experienced Data Analyst with SQL to help improve marketing campaigns by segmenting and accurate targeting, and then analyse the ROI of these.  

This is a client-side role on an initial FTC

The role

  • Evaluate and make recommendations on data and targeting for direct and digital marketing campaigns /CRM campaigns
  • Ensuring all marketing mailing lists are accurate
  • Maintain the marketing database to ensure that data is accurate
  • Manage the data production for the personalised direct marketing programmes

Experience and skills

  • Experience in an analytical role within marketing / CRM
  • Highly numerate, with the ability to analyse and interpret data
  • Excellent technical skills – SQL, Excel and Access
  • VBA, Access, SAP or SAS would also be handy but not essential
  • Able to produce monthly reports on the success of the campaigns.
  • Able to manage the ongoing requirements of a multi-channel marketing CRM programme
  • Excellent communication skills

This is an initial 3 month FTC based in London.

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