Direct Marketing Executive – £24K-27K – SB/2013

London, Outside London
Posted 2 months ago

Job Features

Job CategoryCampaign Management, Clientside, Data and CRM
Job RefSB/2013

Job Description

Direct Marketing Executive £24K – £27K London or Wilmslow (South Manchester)

Love direct marketing and enjoy both the analytical and creative sides?

If so this is a great opportunity for a Direct Marketing Executive to join a lovely team in a varied role working across campaigns for a range of brands with different target markets.

Direct Marketing Executive – The role

Working as part of the wider marketing team you will:

  • Help to design and deliver a direct marketing plan across a range of brands
  • Own end-to-end campaign planning and delivery, producing best-in-class DM campaigns across direct mail and email
  • Create data driven campaigns to generate leads across multiple brands
  • Brief creative teams with some copywriting
  • Analyse marketing responses
  • Develop relationships with key stakeholders

Direct Marketing Executive – Experience & Skills  

  • Proven experience in planning and managing direct marketing campaigns – ideally direct mail & email
  • Strong understanding of data and how targeting affects response rates
  • Some copywriting experience or experience critiquing creative
  • A commercial mind-set with a focus on maximising ROI
  • The kind of person who likes working in a lively and vibrant environment

This London or Wilmslow (South Manchester) based DM Executive role pays between £24K and £27k depending on experience.

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