|Job Category||Campaign Management, Clientside, Data and CRM|
Direct Marketing Executive £24K – £27K London or Wilmslow (South Manchester)
Love direct marketing and enjoy both the analytical and creative sides?
If so this is a great opportunity for a Direct Marketing Executive to join a lovely team in a varied role working across campaigns for a range of brands with different target markets.
Direct Marketing Executive – The role
Working as part of the wider marketing team you will:
- Help to design and deliver a direct marketing plan across a range of brands
- Own end-to-end campaign planning and delivery, producing best-in-class DM campaigns across direct mail and email
- Create data driven campaigns to generate leads across multiple brands
- Brief creative teams with some copywriting
- Analyse marketing responses
- Develop relationships with key stakeholders
Direct Marketing Executive – Experience & Skills
- Proven experience in planning and managing direct marketing campaigns – ideally direct mail & email
- Strong understanding of data and how targeting affects response rates
- Some copywriting experience or experience critiquing creative
- A commercial mind-set with a focus on maximising ROI
- The kind of person who likes working in a lively and vibrant environment
This London or Wilmslow (South Manchester) based DM Executive role pays between £24K and £27k depending on experience.